Mar 2011 18

Retargeter review – Yet another GREAT ad concept 16

Posted In Author's Corner,FaceBook,SEO Central,Twitter,Webmaster Central

Retargeter review – Yet another GREAT ad concept

I am a happy man today! Each time I come across by young gentlemen bringing super innovative ideas, I feel happier – The internet becomes smarter!

Last week, I was browsing through one of my all time favorite blogs – QuickSprout by Neil Patel (SEO Expert). Yesterday when I was not even thinking of QuickSprout, I noticed a strange thing on all my browsing windows. They all showed the ads of Neil Patel asking me – “Hey its been a while, ive not seen you at my blog” I was like “WOW! This chap is behind all his readers”. You can see the vertical ad banner that appeared while i was browsing StatCounter website.

I did further investigation on the technology behind this. In few minutes I was able to get the complete concept of the entire business model – Its amazing!

The service was provided by a company called ReTargeter. This company was founded by Arjun Dev Arora in 2009 and now its got the best on the internet as their clients.

Arjun says, Retargeter will help you:

Look bigger to your audience
Give your website’s visitors additional chances to convert
Be assisted by our excellent support team

The RT idea and products

Retargeter focuses on serving your ads to audience after they leave your website. This is an excellent idea as people already know your website as they have visited before.

Fan Targeting: They have observed that Facebook fans to be up to 3x more active with a brand than general website visitors. With Fan Retargeting, you can build your fan-base and drive them throughout your additional up sell and cross-sell conversion funnels.

RTEngage: RTEngage helps you promote your content to your audience and their Facebook, Twitter, and LinkedIn connections. So its all about brand promotion online.

ReFollower: Brand promotion on Twitter, Product specializing in brand promotion activities and techniques on twitter.

RTMail: Build on the tried-and-true idea of the ‘follow-up’ by retargeting your email opens. RTMail is the perfect complement to email marketing.

You could check out their pricing table here and follow all your visitors who leave your websites through their browser ads and keep basking in their Love!

Hope you enjoyed the Retargeter Review.

16 Comments

Stacey Abo says:

March 18, 2011 at 9:54 pm

This kind of advertising concept, yes its new and different too. Re-targeting the visitors who has left your website – very innovative. Nice share.

regards

Stacey

Reply
Bob Moore says:

March 18, 2011 at 9:55 pm

Interesting concept! Hearing and seeing for the first time. Glad to see that this review on OC blog is taking it to places.

Cheers

Bob

Reply
Daniel says:

March 18, 2011 at 9:57 pm

Josh,

Excellent writeup! Interesting and breakthrough concept. Am sure they are gonna click – who does not want to follow their visitors and bring them back.

Dan

Reply
Smith San says:

March 18, 2011 at 9:58 pm

Great – They arent that costly either 500 USD for 10,000 unique visitors. I think i am gonna give them a try. Thanks for the review and intro.

Smith

Reply
- Samir says:
  
  March 19, 2011 at 6:02 am
  
  Hey Smith!
  
  Thanks for checking us out. If you have any questions, please feel free to email myself or Arjun (samir at retargeter dot com, arjun at retargeter dot com). We'd be very happy to help.
  
  - Samir
  
  Reply
- derick says:
  
  March 5, 2012 at 4:33 am
  
  Have you tried retargeter yet since they been in business? if did, was your campaign was a success with high convertions of sales?
  
  Reply
Joshu says:

March 18, 2011 at 10:18 pm

@Stacey, Bob, Dan, Smith: Yes very true, i agree to the fact that its a very different and practical approach to advertising. Hope it works very well.

Some day i too hope to give it a try

regards

Josh

Reply
Arjun Dev Arora says:

March 19, 2011 at 3:29 am

Thanks for the write up!

Please let us know if we can be helpful with anything.

You can reach me directly at arjun AT ReTargeter DOTCOM.

Or via Twitter at @ArjunDArora

Best,

Arjun

CEO | ReTargeter

Reply
Joshu says:

March 19, 2011 at 3:54 am

Hello Arjun Dev,

This is great, within 1 day of writing the review, you have added a comment here. Good to see that you are in sync with the market and internet pulse on your product.

I will certainly write to you requesting for an interview on the ReTargeter's reach, success and innovation.

Warm regards

Josh

Reply
Admin @OC says:

March 24, 2011 at 2:35 pm

Just found the article featured in ReTargeter Press release page!

Cheers

Admin

Reply
James says:

April 2, 2011 at 11:14 am

Nice post…retargeting is cool for blogs…but the real money use is to retarget people that browsed your product and then abandoned the purchase

Reply
- Joshu says:
  
  April 3, 2011 at 6:14 pm
  
  Yes James! You said it!!
  
  cheers
  Josh
  
  Reply
Derick says:

May 5, 2011 at 11:32 am

Hello marketing world my name is derick!

Has anyone tried retargeter.com since they came out? If so was your banner campaign a success with high conversion rates & made money online with your product using retargeter.com?

if so please email me at :realistic.income1@gmail.com

Thanks again!

Reply
Manav Baral says:

October 29, 2011 at 9:28 am

I am also curious as Derick – Has anyone tried Retargeter.com and had success in increasing traffic to your site (w.r.t building your brand)? Please email me at ikealover.wed@gmail.com

Thanks in advance!

Reply
derick says:

March 3, 2012 at 1:04 am

have you tried out retargeter, and if did was you able to convert your site into sells?

Reply
derick says:

March 5, 2012 at 4:34 am

Have you tried retargeter yet since they been in business? if did, was your campaign was a success with high convertions of sales?

Reply