Back in the old days, almost every website had a sitemap where they listed out all the pages. The purpose of the sitemap is to help visitors and search engine spiders to find information on the site. Now, a lot of modern websites have dropped the sitemap page, instead they place the sitemap in the footer area.
Benefits of Placing a Sitemap in the Footer
Engage user click and visit duration:
As you may know, online readers don’t read everything on the page, they scroll and scan. Footer is probably the last place they look at before exiting. Placing a sitemap in the footer may attract readers’ attention and increase page clicks and views.
Make sure your visitors are not missing out:
Sometimes your visitors might be too lazy to click on the sitemap link or miss it all together, having a sitemap in the footer can ensure your visitors are aware of every page.
Use your footer to promote links:
You don’t really have to use the footer to list out everything, you can use it as an alternative location to promote important pages.
Save readers’ time:
Having a sitemap in the footer allows users to quickly jump from page to page.
You save the visitors a click:
By placing the sitemap in the footer rather than a separate page, you save the visitors a click.
Enhance layout design:
Don’t know what to put in the footer? Perhaps a sitemap can fill up the page and make your site look bigger.
Tips For Designing Footer Sitemap
- Categorize – organize your links in categories.
- Use Headings – use headings or titles for each category.
- Be Consistent – the order of the links should be consistent.